When is the Best Time to Buy a New Car?


If you're in the market for a new or new-to-you car and aiming to score a fantastic deal, strategic timing can make all the difference. Understanding the best times to visit a dealership is key to ensuring you secure the ideal price on a car that aligns with your preferences. Let's explore the opportune moments throughout the week, month, and year that can potentially save you hundreds or even thousands of dollars on your next vehicle.

1. Towards the End of the Year

Historically, one of the most favorable times for car purchases is during end-of-year sales. As dealerships strive to meet their annual sales quotas, they often roll out special deals and offers. These sales typically kick off in the fall and extend through the winter. Notably, these early sales coincide with the renowned Black Friday, offering additional savings for savvy buyers.

2. Towards the End of Every Month

For those seeking a deal, consider visiting a dealership towards the end of the month or quarter. Many dealerships have monthly sales goals to meet, and towards the end of these periods, there might be room for negotiation on the price. Even if quotas are met, dealers may be motivated by the prospect of earning special bonuses for exceeding their targets, making them more open to offering reductions to close additional sales.

3. When New Models Are Released

Late August and September mark the introduction of newer models into dealership inventories. During this period, dealers are inclined to reduce prices on the previous season's inventory to make space for the latest models. It's an opportune time to find deals on last season's vehicles. While they might lack some of the latest features, you can negotiate a great deal on a brand-new car from the previous model year.

Some manufacturers release new models as early as spring, so if you have a preferred brand, knowing their release schedule allows you to snag discounts on last season's inventory.

4. During Slow Days at the Dealership

Opt to visit dealerships during off-peak times, such as weekdays—particularly Monday, Tuesday, and Wednesday—instead of the bustling weekends. Rainy days can also work in your favor as fewer people tend to visit dealerships in inclement weather. Slower days provide a negotiation advantage, as dealerships contend with fewer prospects.

Pro Tip: New Year's Eve stands out as one of the most opportune times to buy a car. It aligns with the end of the quarter, month, and year, offering a unique shopping experience when others are preparing to celebrate. While they're gearing up for parties, you could be driving off the lot in a car you love!

5. During the Off-Season

Late fall and December aren't just suitable for discounts on various new models but can also be a good time to shop for seasonal vehicles like convertibles. As demand decreases during winter, you might find attractive deals on these cars. Conversely, the sale of 4-wheel-drive SUVs tends to pick up when winter is imminent, so considering a purchase during the warmer months can lead to summer savings.

Accessing Great Deals Without Visiting the Dealership:

Thanks to technological advancements, you no longer need to physically visit a dealership to discover great deals. Car Loans Canada simplifies the car shopping experience by assisting Canadians in getting pre-approved for a car loan online. Once pre-approved, you're connected with a dealership in your area, showcasing a selection of quality vehicles you already qualify for.

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